SENIOR PR & MARKETING COMMUNICATION COORDINATOR

• Write up or Translate Press Release and  all Collaterals in Thai

• Manage/direct all advertising, public relations and promotional activities in conjunction with corporate marketing and public relations departments, i.e. promotion ads in newspaper/ magazine, free magazine review or barter

• Use of social network to promote/ market hotel, IG, Facebook, LINE, Google+ and Youtube

• Write up all Thai Text promotional activities(includes version for Flyers, Poster, Billboards, Facebook, Letter)

• Organizing and coordinating media visits, invite media to review or assist media if they are interested, includes TV programme, TV series production shooting, newspaper, magazine, bloggers

• Working with credit card companies, mobile providers, private company and association for marketing deals/ promotions i.e. all major credit cards, True move, AIS, DTAC, Bank, promotion deal with membership of association   

• Design artwork for post on social media

• Weekly reports from the team to be assembled by Marketing Communication Coordinator every Saturday Morning and send to Marketing Manager

• Prepare PR and marketing report with PR value/results for sales and marketing mothly meeting. 

• Attend Meetings and classes for ISO: 9001, ISO: 14001

• Attend Marketing Team Meetings to discuss about strategy and tactics for the year

• Organize, oversee and assist with various photoshoots, film shoots, adverts etc.

• Issue shooting contracts

• Prepare the annual RCHG advertising budget plan for leisure and MICE in consultation with Executive Director

• Liaise with the publisher regarding deadlines, artwork details etc.

• Sell special rates and vouchers to media and press

• Driving online sales growth especially through corporate website.

• To implement e-marketing (SEM, SEO, EDM) strategies to maximize online revenue.

• Enable e-commerce sales efforts by effectively managing the front-end website experience, landing pages, content, product placement and overall merchandising experience

• Constructing and analyzing performance report to track and evaluate site user behavior via Google Analytics; make recommendations to improve user experience/usability and sales conversion.

• Develop and manage website promotion schedules, social media strategy and product promotions by working in partnership with sales, marketing, product developer and graphic designers.

• Assist HR team

  • Draft the job classified advertisement

  • Contact/Negotiate with publishers and media buyers for rates and advertising contract

• Assist Sales Department

  • Check through and update all collaterals 

  • Update collaterals inventory

  • Support and prepare collaterals for sales team

  • Create Veido Presentation 

  • Create Powerpoint Presentation 

• Assist HR Department

  • Draft the job classified advertisement

  • Contact/Negotiate with publishers and media buyers for rates and advertising contract

• Purchasing Department

  • Comparing and evaluating offers from suppliers

  • Negotiating contract terms of agreement and pricing

  • Track orders and ensure timely delivery

  • Review quality of purchased products

  • Monitor stock levels and place orders as needed

• Awards

  • Manage for all hotel awards

  • Thailand Tourism Awards

  • Thailand MICE Venue Standard